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BUS 207 Business Communications
Credit Hours:  3
Effective Term: Fall 2017
SUN#: None
AGEC: None  
Credit Breakdown: 3 Lectures
Times for Credit: 1
Grading Option: A, B, C, D, F

Description: Written, oral, and visual communication delivered through digital and non-digital channels with an emphasis on the shift to mobile communication and connectivity in business today.

Prerequisites: ENG 101

Corequisites: None

Recommendations: None

Measurable Student Learning Outcomes
1. (Analysis Level) Examine the changes in business communication brought about by digital and mobile communication and social media and how interpersonal and team communication are impacted. (CSLO #2)
2. (Analysis Level) Analyze communications in a global economy; discuss solutions to intercultural circumstances and barriers that may occur in business activities. (CSLO #1)
3. (Synthesis Level) Plan, write, revise and deliver oral, written, and digital business communications. (CSLO #4)
4. (Synthesis Level) Assess a situation, determine and convey routine messages, positive messages, negative messages, and persuasive messages appropriate in business and deliver them in a group setting for discussion. (CSLO #4)
5. (Synthesis Level) Design and present visual communications and adapt to the audience the communication. (CSLO #4)
6. (Synthesis Level) Plan, write, revise and present written and oral business reports incorporating critical-thinking arguments as well as demonstrating acceptable business ethics and standards. (CSLO #2)
7. (Analysis Level) Employ business research methods to support oral, written, and visual presentations. (CSLO #4)
8. (Synthesis Level) Engage in the career-seeking process including writing effective resumes and cover letters, participating in simulated interviews and providing acceptable business follow-up communications. (CSLO #3)
9. (Synthesis Level) Create salutations and closings (both oral and written) acceptable to business organizations. (CSLO #3)
10. (Synthesis Level) Apply principles of cultural parameters to oral presentations and writing assignments. (CSLO #1)
Internal/External Standards Accreditation