MCCCD Program Description

Developing a Practical Small Business Plan

Course: SBS290AA

First Term: 1996 Summer I

Lecture 0.5 Credit(s) 0.5 Period(s) 0.5 Load
Subject Type: Occupational
Load Formula: S

Description: Practical techniques for developing, writing, and implementing a business plan. Designed for the small business owner or manager

MCCCD Official Course Competencies
1. Describe the benefits of using a business plan. (I) 2. Write a mission statement based on an assessment of the company`s strengths and weaknesses. (II) 3. Analyze market and economic conditions and the impact of technology on the business. (III) 4. Develop company goals and objectives which relate to the mission statement, reflect the company`s financial prospects, and address customer and market needs. (IV) 5. Develop performance goals for departments and/or employees and strategies for meeting them. (IV) 6. Write a business plan which is clear and concise, and which incorporates the mission, goals, objectives, and implementation strategies. (V) 7. Plan techniques for involving employees in implementing the plan. (VI) 8. Develop a method to evaluate the effectiveness of the plan. (VII)
MCCCD Official Course Competencies must be coordinated with the content outline so that each major point in the outline serves one or more competencies. MCCCD faculty retains authority in determining the pedagogical approach, methodology, content sequencing, and assessment metrics for student work. Please see individual course syllabi for additional information, including specific course requirements.

MCCCD Official Course Outline
I. The value of a business plan for a small business II. Getting started A. Identifying the company`s strengths and weaknesses B. Writing the mission statement III. Analyzing the competition A. The market (benchmarking) B. The economy C. Technological developments IV. Developing company goals and objectives A. Relation to mission statement B. Financial analysis C. Customers and markets D. Setting realistic performance goals E. Developing improvement strategies V. Writing the plan VI. Implementing the plan A. Employee involvement B. Task assignments VII. Evaluating how effectively the plan is being met

MCCCD Governing Board Approval Date: 5/28/1996

All information published is subject to change without notice. Every effort has been made to ensure the accuracy of information presented, but based on the dynamic nature of the curricular process, course and program information is subject to change in order to reflect the most current information available.