Course: TEC151 First Term: 2018 Fall
Final Term: Current
Final Term: 9999
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Lec + Lab 3.0 Credit(s) 4.0 Period(s) 4.0 Load
Credit(s) Period(s)
Load
Subject Type: OccupationalLoad Formula: T Lab Load |
MCCCD Official Course Competencies | |||
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1. Explain the role that visual merchandising has in a store, a department, or a corporation. (I)
2. Define and use visual merchandising terminology appropriately. (II-IV) 3. Identify the components of various types of displays. (III, IV) 4. Describe the principles of design, lighting, and color. (IV) 5. Design and construct visual presentations including prop selection. (V) 6. Construct both hard-line and soft-line displays which are effective at selling merchandise. (VI) 7. Design, layout, and produce showcards. (VII) 8. Plan, organize, prepare staging and props, and present a fashion show. (VIII) | |||
MCCCD Official Course Competencies must be coordinated with the content outline so that each major point in the outline serves one or more competencies. MCCCD faculty retains authority in determining the pedagogical approach, methodology, content sequencing, and assessment metrics for student work. Please see individual course syllabi for additional information, including specific course requirements. | |||
MCCCD Official Course Outline | |||
I. Role of Visual Merchandise/Display
A. In a historical framework B. In a retail setting C. As part of a firm`s total promotional effort II. Define and Use Visual Merchandising Terminology A. Define display and the importance of terminology B. In class lab work III. Components of Display and Various Types of Display A. Interior B. Exterior C. Hardline D. Softline E. Packaging/promotional IV. Principles of Design, Lighting, and Color A. Principles of design 1. Emphasis 2. Balance 3. Proportion 4. Harmony 5. Rhythm B. Principles of lighting 1. Primary 2. Secondary 3. Ancillary C. Principles of color 1. Background of terminology 2. Monochromatic 3. Complementary 4. Split comp. 5. Double comp. 6. Analogous 7. Tone on tone V. Design and Create a Visual Presentation A. Rules of display B. Planning C. Implementation D. Evaluation VI. Construction of Hard-line and Soft-line Display VII. Showcard Preparation A. Design B. Layout C. Production VIII. Plan, Organize, Prepare Staging and Props, and Present a Fashion Show A. Steps of fashion show planning B. Work directly with retailer C. In class lab work, staging props, music D. Presentation of show in store/on campus | |||
MCCCD Governing Board Approval Date: 6/26/2001 |