Center for Curriculum and Transfer Articulation
Major: 5983
First Term: 2018 Summer   
Award: CCL  
Total Credits: 38-39
CIP Code: 50.0409
Occupational Area: Art, A/V Technology, and Communication

Instructional Council: Art (17)
GPA: 2.00
SOC Code: 27-1024.00

Description: The Certificate of Completion (CCL) in Graphic Design: Visual Communication is designed for students who plan to enter the field of Design. Program is designed to provide students with training in fine art foundations, design principles, and in computer-generated design including layout, illustrations, typeface, color principles, photographic manipulation, and prepress ready graphic design.

Suggested Course Plan Sequenced by Semester

Required Courses
+ ADA/ART169 Two-Dimensional Computer Design 3
+ ADA/ART175 Electronic Publishing Design I 3
+ ADA/ART177 Computer-Photographic Imaging 3
ADA/ART248 Design Self Promotion 3
ARH110 History of Graphic Design 3
ART103 Typography in the Digital Age 3
ART104 Cross-Media Marketing for Designers 3
ART114 Digital Color 3
+ ART181 Graphic Design I 3
+ ART291 Digital Prepress 3
Credits: 30

Program Competencies
1. Demonstrate and apply knowledge of computer techniques and art presentation methods. (ADA/ART169)
2. Create electronic two-dimensional design images using traditional methods of visual problem solving. (ADA/ART169)
3. Use the computer to produce output-ready graphic designs using appropriate page layout program. (ADA/ART175)
4. Use the computer to produce and manipulate photographic imagery for print and graphic design production. (ADA/ART177)
5.Present an historical overview of graphic design and typography including identification of key works in a variety of media, and descriptions of various tools, techniques, and materials used in creating visual communication pieces. (ARH110)
6. Describe key developments in the history of typography. (ART103)
7.Use computer generated typography with an understanding of type anatomy and use it effectively in visual communication. (ART103)
8. Identify the fundamentals of marketing as they apply to the graphic designer. (ART104)
9. Evaluate various digital marketing tools and methods for our complex marketing segments. (ART104)
10. Describe the use of digital color and color profiles. (ART114)
11. Use the computer to conceptualize, visualize and produce art. (ART169, ART175, ART177, ART181)
12. Use tools of the trade and principles of design to produce layouts, for a variety of graphic design projects. (ART181)
13. Evaluate goals and objectives and develop a self-promotion package. (ADA/ART248)
14. Apply communication objectives in interviewing and practice solid business ethics and etiquette. (ADA/ART248)
15. Develop and use presentation skills for the creation of various portfolio formats. (ADA/ART248)
16. Use digital prepress concepts and techniques to design, create, and evaluate electronic files for successful output to various devices. (ART291)
MCCCD Governing Board Approval Date: June 24, 2014

All information published is subject to change without notice. Every effort has been made to ensure the accuracy of information presented, but based on the dynamic nature of the curricular process, course and program information is subject to change in order to reflect the most current information available.